Qualification – NQF Level 6 ID 14852 (NWU Business School Potchefstroom) National Diploma: Agri Sales and Service Management – Agri Seta Qualification Launching September 2018
Skills Programmes – Customised per client specific requirements
Module 1 – Introduction To Sales & Marketing in Agriculture Business
Module 2 – Product Features, Advantages & Benefits – FAB Process
Module 3 – Defining Solutions & Total Cost of Ownership
Module 4 – Sales Methodology, Step-By-Step Process – PODAC F
Module 5 – Questioning Technique Identifying Needs – SPIN Selling
Module 6 – Developing Solutions & Value Proposition to Customers
Module 7 – Handling Objections, Closing The Sale & Following Through
Module 8 – Time Management and Activity/Performance Planning
Module 9 – Behaviour Styles & Managing Diversity
Module 10 – Business Presentation Skills
Module 11 – Developing Sales & Marketing Strategy
Module 12 – Sales Management
Module 13 – Internal Sales & Counter Sales Assistant Skills
Module 14 – Telesales Training
Module 15 – Excellence in Customer Service
The Competencies
- Account Management
- Business Acumen
- Communication
- Consultative Selling Process
- Customer Value Creation
- Knowledge Management
- Area & Regional Marketing
- Product & Technical Knowledge
- Relationship Building
- Sales and Technology
- Sales Administration
- Self-Development
- Strategic Sales Planning
- Time & Territory Management
Industry Specific Workshops
Regionally based sales workshops focusing on current industry issues and trends.